Privacy Policy – LongevityOmics

1. Introduction

At LongevityOmics (www.longevityomics.com), we are committed to safeguarding your personal information and respecting your privacy. Our practices are designed to ensure full transparency, accountability, and compliance with relevant data protection laws, including the European Union’s General Data Protection Regulation (GDPR) and California’s Consumer Privacy Act (CCPA), where applicable. This Privacy Policy outlines how we collect, use, store, and protect your personal data when you visit or interact with our website or services.

2. Scope of This Policy and Data Controller Responsibility

This Privacy Policy applies to all data collected through www.longevityomics.com, including interactions via our digital properties, user accounts, communications, and any associated services. For the purposes of applicable privacy laws, LongevityOmics is the “data controller” responsible for your personal data. If you are located in California, certain responsibilities shall be carried out in our capacity as a “business” under the CCPA.

For any privacy concerns or inquiries, you may contact us directly at [email protected].

3. Categories of Data Processed

We may process various categories of personal data as outlined below, either directly provided by you or collected automatically through your use of our website and services.

a. Usage Data:
This includes information about how you interact with our website and services, such as browser type, pages visited, IP address, time zone setting, session duration, and navigation paths.

b. Account Data:
Upon registration or purchasing from our site, we may collect identifiable information including your full name, postal and billing address, email address, telephone number, and login credentials.

c. Profile Data:
This includes data related to your activities on the site, such as your preferences, purchase history, interest areas, and behavioral trends derived from your interactions.

d. Communication Data:
Data from inquiries, customer service requests, and chat or email communications, including message content and timestamps.

e. Technical Data:
This includes information about the devices you use to access our services, such as hardware model, operating system, browser type, device identification numbers, browser plug-in types, and system configuration data.

f. Transaction Data:
This includes details about payments made to and from you, such as credit card or payment method used, purchase amounts, transaction timestamps, fulfillment details, and associated billing communications.

g. Preference Data:
This includes information regarding opt-ins for marketing content, notification preferences, interest tagging, and personalized service settings.

4. Legal Bases for Processing

We process your personal data under the following lawful bases as outlined by GDPR:

– Consent: Where you have provided clear affirmative consent for us to process your data (e.g., subscribing to a newsletter).
– Contractual Necessity: Where processing is necessary to perform a contract or to take steps prior to entering into a contract (e.g., purchases made through our site).
– Legal Obligation: Where we are legally required to process the data (e.g., tax compliance).
– Legitimate Interests: To pursue our legitimate business interests, including website optimization, fraud prevention, and service enhancement, provided your rights and freedoms are not overridden.

For users subject to the CCPA, your data is collected and used in alignment with defined business purposes and is not sold to third parties.

5. Your Rights

If you are residing in the European Economic Area (EEA), you have the following rights under GDPR:

– Right of Access: Request access to personal data we hold.
– Right to Rectification: Correct incomplete or inaccurate data.
– Right to Erasure: Request that we delete your data under certain conditions (“right to be forgotten”).
– Right to Restriction of Processing: Ask us to temporarily suspend the processing of your data.
– Right to Data Portability: Obtain your personal data in a structured, commonly-used, and machine-readable format for transfer to another controller.
– Right to Object: Object to processing based on legitimate interests or direct marketing.

If you are a California resident, you may have the following rights under the CCPA:

– Right to Know: You have the right to request information about the categories and specific pieces of personal data collected, disclosed, or sold.
– Right to Delete: You can request the deletion of your personal data.
– Right to Opt-Out: You have the right to opt out of the sale of your personal information.
– Right to Non-Discrimination: You will not receive discriminatory treatment for exercising any of your CCPA rights.

To exercise any rights under GDPR or CCPA, please email us at [email protected] with sufficient information to verify your identity and describe your request in detail.

6. Security Measures

We have implemented robust administrative, technical, and organizational security measures to safeguard your data:

– Data encryption during transmission (HTTPS and TLS protocols).
– Secure, access-controlled environments for data processing.
– Regular backups with tested recovery procedures.
– Employee training on data protection and handling responsibilities.
– Security incident response frameworks and anti-malware detection.

While we take all reasonable efforts to secure your data, no system is entirely immune from cyber threats. You also play a role in keeping your account secure by using strong passwords and safeguarding access credentials.

7. International Transfers

If you are accessing our services from outside our operational region, your data may be transferred to and processed in countries that may not have equivalent data protection laws. In such cases:

– We rely on EU Standard Contractual Clauses or equivalent legal mechanisms approved under GDPR to ensure lawful transfers.
– For transfers under the CCPA, we only share data with third parties operating within compliant jurisdictions or under contractual obligations matching legal standards.

8. Data Retention

We retain personal data only for as long as necessary in relation to the purposes for which it was collected. The specific retention periods are as follows:

– Account and Profile Data: Retained for the duration of the active account and up to 3 years following termination.
– Transaction and Communication Data: Retained for 7 years to comply with legal/tax audit obligations.
– Usage and Technical Data: Retained for up to 2 years for analytics and performance assessment.
– Marketing and Preference Data: Retained until the withdrawal of consent or a maximum of 2 years of inactivity.

After applicable retention periods, your data is either anonymized or securely deleted.

9. Cookie Policy

Our website uses cookies and similar tracking technologies to provide essential functionality and gather user insights. Categories of cookies we use include:

– Essential Cookies: Enable basic website functions such as login, page navigation, and secure transactions.
– Functional Cookies: Remember your preferences and personalize your experience.
– Analytics Cookies: Help us understand how visitors interact with the website (e.g., Google Analytics).
– Performance Cookies: Measure website performance and improve response times.

10. Cookie Management & Legal Compliance

Upon your first visit to www.longevityomics.com, a customizable cookie consent banner will appear, allowing users to manage cookie preferences in compliance with GDPR and CCPA standards.

Users can change or withdraw consent at any time via the Cookie Settings interface or by adjusting browser preferences. Please note that disabling certain cookies may impact website functionality.

11. Children’s Privacy

www.longevityomics.com is not intended for use by children under the age of 13. We do not knowingly collect or process personal information from minors without verifiable parental consent. If you believe that information regarding a minor under 13 has been provided to us, please contact us immediately at [email protected] so that appropriate measures can be taken.

12. Updates to This Policy

We may revise this Privacy Policy from time to time in response to changes in legal, technical, or commercial developments. If substantial changes are made, we will notify users in a manner consistent with applicable legal obligations – either via email, website banners, or account notifications.

13. Contact Us

Your trust matters to us. If you have any concerns, requests, or questions related to this Privacy Policy or your personal data, please don’t hesitate to contact us:

Email: [email protected]
Website: www.longevityomics.com

We are fully committed to data protection and privacy compliance as established under GDPR, CCPA, and associated data protection frameworks. You are encouraged to reach out regarding any privacy issue at any time.